The Destination Office

Now that the pandemic has exposed the office as no longer essential for business to be done, how do you build an office that supports more than just productivity?

The approach

If you’ve identified that the office is a core part of your business offering, then it’s time to re-think how you use it and what it provides your employees.

The office is no longer a place of work. It’s a destination. So is your office now more of a feeling than simply a place?

A destination office could look like:

A new building, complete with new facilities like showers and gyms, wide open atriums with light and full of bright spaces to chat and collaborate with colleagues
A re-design of what you already have. Removing a percentage of desks and replacing with bright collaboration spaces, meeting rooms equipped with the latest technology for home workers to join in smoothly
Lots of micro office spaces in different locations for ease and accessibility. Each designed to facilitate working in hybrid ways

The destination office is the culmination of the future workspace.

The benefits

A destination office is what many think of as the office of the future. Employees need more from the office which is exactly what the destination office achieves.

Improved employee wellbeing

When you’re taking into account what your employees need, not only to do their job but to thrive, then your employees will be happier and healthier. And this has a direct impact on their productivity.

Greater productivity

Research from the University of Warwick showed that workers were 12% more productive when they were happy. Investing in a workspace that provides support, space and excellent facilities then your employees naturally reward you for that.

Brilliant brand presence

Large brands with stand-out offices are memorable, because they showcase what it’s like to work for an employer that cares and invests in its staff. This attracts top talent, retains that talent and invites in customers because your office is an experience not to be missed.

Financial returns

All those productivity wins and increased brand exposure helps you to maximise your profit. Companies with happy employees outperform their competitors by 20% – so for whatever you’re investing in your office space you’ll see a return on it.

The destination office